MILWAUKEE - It started with synthetic pot called K2.
Then, authorities saw a spike in a drug stronger than meth or cocaine disguised as a bath salt. It was labeled 'not for human consumption.' Still, users put right up their nose.
Next, a so-called, lady bug attractant for gardens, called 'Amped.'
An Amped user told TODAY'S TMJ4 the drug made her contemplate violence against her mother.
"To want to actually physically kill someone. I've never been that way towards my mom. We've always been best friends," she explained.
'Zannie,' is the latest in this vein of drugs. It is sold as an air freshener, but experts say it is not intended to freshen a room.
Zannie contains a perscription tranquilizer similar to Valium and Xanax. When mixed with alchohol, doctors say it can easily kill. The drug is potent, even in small amounts.
John Hyatt has seen how these online, experimental drugs can destroy lives. He is vice president of Impact, a drug counseling service in Milwaukee.
"If your teenage son, all of a sudden there's an air freshener in his room, it's not likely he's concerned about an odor in the room. It's more likely there for some other purpose," Hyatt told TODAY'S TMJ4. "It also looks like if you use it for a prolonged period and then stop using it it can put you at real risk, too."
The I-Team found Zannie sold on the web. It is marketed in four packs, but just one container is capable of putting someone in a coma.
Tom Murray contributed to this story.