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Lego brand sells out of set inspired by 7-year-old girl's letter to the company

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Lego brand sells out of set inspired by 7-year-old girl's letter to the company

By Julianne Cassidy. CREATED Aug 5, 2014

In less than three days, the popular toy manufacturer Lego sold out of a brand-new set inspired by a 7-year-old girl's letter to the company. The child, Charlotte Benjamin, asked the company to give its girl figures jobs and more "adventures."

According to CNN Money, Benjamin complained to Lego, "All the girls did was sit at home, go to the beach, and shop, and they had no jobs but the boys went on adventures, worked, saved people, and had jobs, even swam with sharks. I want you to make more Lego girl people and let them go on adventures and have fun ok!?! Thank you."

The first set of Lego's newest "Lego girl people" is called the "Research Institute" set, and includes three female scientists: an astronomer, a chemist and a paleontologist. The set was created by Ellen Kooijman. 

"The set launched on August 1 and was sold out on Lego's website by Monday," reports CNN Money. "The company wouldn't say how many of the sets it's sold so far, but a spokesman said it was 'produced in a limited number for select retailers.' It's also for sale in Lego stores and at Legoland amusement parks and discovery centers in the U.S. and Canada."

The "Research Institute" set is priced at $20.

Julianne Cassidy

Julianne Cassidy

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A city girl gone country, Julianne Cassidy is a newly Nashville-based entertainment journalist from Philadelphia.