Omaha Chamber teases new phrase 'We don't coast'
OMAHA, Neb. (KMTV) - New signs are popping up in Omaha revealing the city's new brand.
The Greater Omaha Chamber of Commerce recently trademarked the phrase "We Don't Coast."
The Chamber’s creative director says the statement is "unapologetic, confident, and a bit edgy," and celebrates who Omaha is, where the city is at, and how it operates.
The Chamber plans to reveal how it plans to use the phrase in August.