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Chipotle hopes to raise awareness with burritos and exploding cows

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Chipotle hopes to raise awareness with burritos and exploding cows

By Stella Inger. CREATED Jan 29, 2014

TUCSON (KGUN9-TV) -  If an online series about industrial farming doesn't seem like it could get you talking, just wait until you see this.

Chipotle is debuting a new show called "Farmed and Dangerous."

The show doesn't make any direct mention of the burrito chain, but uses satirical elements to promote Chipotle's sustainable agriculture and humane treatment of animals.

"Petropallet? Youre feeing cattle petroleum? .... Why are my cows exploding all over the internet?"

Chipotle says farmed and dangerous is meant to make you think before you eat, not just sell burritos.

I'm Stella Inger. I hope you'll join Guy Atchley and me tonight for the news at 5, 6, and 10. Remember, you can join the conversation at kgun9.com, Facebook and Twitter.

Have a great day!

Stella Inger

Stella Inger

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Stella Inger anchors the 5:00, 6:00 and 10:00 PM news with Guy Atchley. When not working, Stella loves to volunteer in her community. She enjoys working with children and helping homeless animals find loving homes.

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