Chipotle hopes to raise awareness with burritos and exploding cows

Stella Inger

Photo: Video by kgun9.com

Chipotle hopes to raise awareness with burritos and exploding cows

CREATED Jan. 29, 2014

TUCSON (KGUN9-TV) -  If an online series about industrial farming doesn't seem like it could get you talking, just wait until you see this.

Chipotle is debuting a new show called "Farmed and Dangerous."

The show doesn't make any direct mention of the burrito chain, but uses satirical elements to promote Chipotle's sustainable agriculture and humane treatment of animals.

"Petropallet? Youre feeing cattle petroleum? .... Why are my cows exploding all over the internet?"

Chipotle says farmed and dangerous is meant to make you think before you eat, not just sell burritos.

I'm Stella Inger. I hope you'll join Guy Atchley and me tonight for the news at 5, 6, and 10. Remember, you can join the conversation at kgun9.com, Facebook and Twitter.

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