Make-A-Wish Michigan Announces April Campaign to Raise Airline Miles to Grant Wishes
Brighton– Many people have heard of a wish come true - whether it’s a 10-year-old boy who traveled to Florida and realized his wish to feed a zebra, a 14-year-old girl who wished to be a model in New York City, or a teenager relishing beachside moments in the Caribbean, miles away from the thought of treatment and the pain of hospital visits. Few recognize the resources Make-A-Wish® Michigan uses to grant the wishes of children with life-threatening medical conditions.In fact, the numbers add up quickly – Make-A-Wish Michigan needs 120 million air miles annually to grant nearly 350 wishes this year that involve travel – most of them in the summer.
That’s why Make-A-Wish Michigan is encouraging the donation of airline miles throughout the month of April to prepare for the busiest wish-granting season. Individuals who fly on Delta, United, and US Airways can easily donate frequent flier miles, in just a few easy steps, by visiting michigan.wish.org/ wishesinflight. The number of miles an individual can donate can range from a few thousand miles* to millions. Donated miles never expire and are never used for anything other than wish travel.
“More than 80 percent of Michigan wishes granted this year will require travel,” said Karen Davis, president & CEO for Make-A-Wish Michigan. “By donating air miles, supporters of Make-A-Wish Michigan can help create once-in-a-lifetime moments for our wish kids.”
A child realizing a wish is so much more than the actual vacation, shopping adventure, or meeting a hero. A wish provides a chance to hope and dream in the midst of medical treatments. In fact, the wish experience has been proven to strengthen families and impact wish kids’ physical and emotional wellbeing. A Make-A-Wish® America Wish Impact study found that:
• A combined 89 percent of doctors, nurses and health professionals surveyed say they believe a wish experience can influence wish kids’ physical health.
• 96 percent of parents said the wish experience strengthened their families.
• 97 percent of wish families observe increases in their wish kids’ emotional health.
Make-A-Wish Michigan accepts the donation of airline miles year-round, but April is a critical time for airline miles as travel arrangements are being made for summer wish travel. The efforts of Make-A-Wish Michigan are part of a large-scale campaign being implemented by the 61 Make-A-Wish chapters nationwide. Throughout the month of April, radio and television on-air miles drives and corporate campaigns, bolstered by a national marketing initiative, will support the campaign.
Nationally, Make-A-Wish chapters need a total of 2.5 billion airline miles each year to grant 10,000 wishes that involve travel.
To learn more about the inspiring wishes Make-A-Wish Michigan grants, visit michigan.wish.org or to donate miles, visit michigan.wish.org/wishesinflight.
*minimum donations depend on airline